Field Trips
A two-part sponsored content series with microphone manufacturer Shure, ‘Field Trips’, followed artists as they record strange sounds in unusual locations. The series was also distributed by the Socket Network. Objective: Promote the Shure Mv88 MOTIV microphone in a congruous and compelling way. Execution: Leveraging my music industry contacts Bonafide worked with two of the most innovative producers in contemporary British electronic music, Paul White and Illum Sphere, to create two short films focused on the art of field recordings. Results: More than 500k video views and Gold winner at the inaugural Brand Film Festival Awards (Campaign & PR Magazine) for Best Branded Documentary. My role - Editor-in-Chief, Alex Nagshineh - Executive Producer, Steve Chan - Editor, Video Production - Don’t Look Film.